Name: Optimus Prime
Manufacturer: Hasbro
Series: Transformers Movie
Release Date: May 2007
Details (Description): If it's worth For thousands of years, OPTIMUS PRIME and his AUTOBOTS® have traveled through space in search of the Allspark. For all that time, the AUTOBOT leader has held one goal in mind to protect the universe from the evil of MEGATRON®. For this massive, metal warrior, nothing is more important than freedom; he will sacrifice all for its preservation. He has fought for centuries, modifying his body into an unstoppable war machine, preparing for that day he knows is coming when he and MEGATRON meet for one final battle!
Product Description:
Transform, and roll out! Autobots...transform, and roll out! Leader Class Optimus Prime stands approximately 10 inches in height, transforms from truck to robot and back, and features electronic lights and sound.
Toys
By the power of GraySkull, I have the power! Does that ring a bell? Well for those of you uninformed about this line, it comes from an animated cartoon called He-Man and the Masters of the Universe. The Mattel comic hero has been an inspiration and idol to many all over the world – kids of course! Toys are a great sense of entertainment and fun for children.
Toys give little toddlers that extra nudge to leap into their own private realm of fantasy. Kids take a lot of passion into playing with toys as they identify and aspire to be like the characters portrayed. Ever witnessed a 5 year old girls tea-party? Well, they do not actually prepare it, although its a piece of their imaginary world that exists. What about the 6 year old boy who gets his Batman and Joker action figures into a heated clash? Its quite a sight! Toys work as an immense source of entertainment and fun for children. Besides that, there is a lot that they learn as well.
Toys play pivotal roles in helping children discover their personalities, adapt to certain situations, learn the essence of relationships and how they work and explore hidden skills and talent. Children use toys as a yardstick by which they measure their own identity. They strive to resemble the toys they adore and gradually create their own distinctive characters. Toys can act as a real stress-buster. Surprised? Its a proven fact that children feel a sense of stress and disappointment as well. Toys are their ticket to a sheer entertainment planet of their own. That would explain why after a scolding, you would see kids running straight to their rooms to play with their toy cars or dolls.
Toys not only prove to be a product of leisure, but also an object of self-enhancement for kids. 
