Fox News interviews AuctionWally on raising quick cash
Nearly
everyone is looking to raise some quick cash these days. Whether you
want to sell off some antique china or an old guitar you no longer play
anymore, odds are that you have something around your home that you can
turn into instant money.
So when Fox News asked me if I could do a
segment on helping people to raise quick cash, I told them of course I
could, I wrote the book on it. OK, well I wrote A
book on it. They were interested in interviewing me because I have over
25 years in the liquidation business, and I'm all about flipping things
quick for a profit.
They came out to Barre, MA and did a shoot in
a one of my client's houses, a woman by the name of Sue Mero whom I've
made several purchases from in the past.
What Fox wanted was a
situation where I could point out how the avearage American could
gather things in thier homes to sell for quick cash. They didn't want
to feature a lot of high end antiques, but rather everyday items that
anyone is bound to have, so that's what we advised folks on.
I
talked about the demand of popular DVDs, video games, costume jewelry,
old photo albums and more. Then we went over how and where to sell
these, and what to expect when you need to sell fast.
The whole
shoot took about 2 hours, but of course it was condensed into about a 4
minute segment. It was a delight to be featured on a major news
channel, but I also saw it as a validation for buyers and sellers of
antique and used items.
These things are being sought out because
with the new economy, people are turning away from cheap, mass produced
items in favor of getting higher quality goods for less money. Many
times they take comfort in knowing they are buying from folks who are
in the same boat and feel good about putting money in the pocket of an
average American, rather than a big box store.
You could expect
to pay about 1/3 to 1/2 or the retail price for a gently used item, in
some cases even less. Why would you shop retail these days if you
didn't have to?
In the antiques and unique items arena, people are looking for what I call "Investibles".
An investible is something that one can purchase with the very real
expectation of it being worth more when they go to re-sell it.
This
has been my expertise and niche in the marketplace for years. I can
tell you that it works, and that it's one of the oldest games played.
It's similar to the stock market, but much safer.
If you compare
collectibles against the stock and real estate markets, you'll see that
collectibles have far out performed the other two.
What I love
about my business, is that anyone can get into it at some level for
almost no cost. Most people have tried to flip something in their lives
at one time or another. The ones who have been successful at least one
time, are bitten by a bug that is hard to turn away from. I don't know
of any ex dealers who have ever gotten out of the business completely.
The
reason for this, is that it's almost impossible to turn your back on a
quick profit. Someone may have sworn off selling collectibles forever,
but I can gurantee that if they find a 1958 Mickey Mantle baseball card
for a few dollars, they are back in the game.
Right now there are
a lot of people hurting financially. On one side of the coin, there are
those that need to generate quick cash by selling. The other side of
the coin is those that need to save by buying used rather than new OR
those looking for Investibles.
No matter what happens in the new
economy, I'm betting my future that those two needs will always exist.
If you see the logic of that statement, shouldn't you at least learn
the basics of this crucial set of skills?
Here are a few tips from my book about what to expect when selling to a dealer.
- Wholesaling
to a dealer: If you're seriously considering the idea behind this
chapter you'll benefit from a rough idea of what you can expect to be
offered for what you have. You need to know what percentage of retail
dealers expect to pay.
- Be prepared to be offered 25-50% of the retail value of your item at the most, and that's if an item is a good seller.
- Swallow
hard and realize that dealers will offer 10-30% of retail when buying
in volume such as a basement full or when making offers on less
desirable items. Before you panic, breathe deep and remember my pledge
to help get you the best money possible QUICK, but
you are not going to get top dollar. Selling wholesale is quick and
here in this chapter I'm demonstrating how to get the higher end of the
wholesale price, but it's still going to be the wholesale price.
- Know
Your Prospect: Try to find what your prospect's weakness is. Do they
like old ball cards, furniture? Are they passionate about antique toys?
Most classified ads from people looking to buy, state that "they buy
almost anything", but every dealer has favorites and if you have some
of those in your offering, you have leverage.
The above is
just a small sample of what you can expect when selling to a re-seller.
It's merely a bite out of Chapter 2 in the book. While these basics are
easy to understand, more than just the few tips are needed to hold your
own against a professional if you want to get the best money possible
for your items.
Selling Your Valuables in Tough Times is available for only $4.95 and can be dowloaded intstantly in Audio MP3, or Text format. It also available on CD. Click here for more information.
Thanks for reading,
AW